Your eCommerce Brand Needs to Click Send: Back to School Email Marketing Campaigns
Back to School email marketing campaigns can be incredibly profitable. Learn how to make the most of the shopping season!
Three Ways to Make Sure Your Email Personalization Efforts Are 0% Trick and 100% Treat
Email personalization is great when it’s good and terribly awkward when it’s bad. Learn how to avoid email personalization mishaps.
Which email metrics should I be measuring besides my CTR and my open rate?
There’s more to analyzing the performance of your company’s email marketing efforts than CTRs and open rates. Let’s explore email metrics!
Transactional Emails, Order Confirmation Emails, and eCommerce businesses
“What are transactional emails?” you might ask at this point. Excellent question! A transactional email is an email sent to someone in your client list that you send in response to a transaction you have made with that person.
